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Jordi Guitart

Jordi is passionate about technology and data from a pure research approach to its disruptive application in all industries, particularly in healthcare and life sciences.

As a senior executive, Jordi has held top technical and management positions in consultancy and technology companies working in several countries and multi-cultural environments across Europe and Latam. Jordi’s most recent experience is in designing and implementing of behaviourally intelligent patient-centric models, from omnichannel customer marketing and user experience principles to patient adherence programmes through the design and implementation of digital interventions. Jordi holds a master’s degree in Telecom Engineering from the Escola Tècnica Superior d’Enginyers de Telecomunicació de Barcelona and a PhD in Telecommunications from Universitat Politècnica de Catalunya. This draws on Jordi’s career experience which spans more than 25 years in technology areas ranging from Artificial Intelligence, behavioural data analytics, business process re-engineering, and software development.

As a consultant Jordi is currently involved in generating new health data insights to help digital transformation of Pharmaceuticals and the Healthcare industry. Concurrently he also provides senior advice to high-tech start-ups and SME’s, and he delivers technology assessment in turnaround projects, M&A processes and Venture Capital investments.

Jordi is also Non-Executive Director at Atem NT, a research company specialized in Artificial Intelligence, High Performance Computing and Robotics, and Associate Professor of the Instituto de Economía Digital (ICEMD) of ESIC Business School in Spain.